Effective Date: 25th August 2024
1. Introduction
Frugal Mum (“we”, “us”, or “our”) is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, and protect your personal data when you visit our website www.frugalmum.co.uk.
2. Information We Collect
- Personal Data: We may collect personal information such as your name, email address, and IP address when you subscribe to our newsletter or contact us.
- Non-Personal Data: We collect non-identifiable information through cookies, such as browsing habits and site usage.
3. How We Use Your Information
We use your data to:
- Improve our website and user experience.
- Send newsletters and updates if you’ve opted in.
- Respond to your inquiries.
4. Data Sharing
We do not sell your personal data. However, we may share your information with third-party service providers for website functionality, such as email services or analytics.
5. Data Security
We implement appropriate security measures to protect your data. However, no method of transmission over the internet is completely secure.
6. Your Rights
Under UK GDPR, you have the right to:
- Access your personal data.
- Request correction or deletion of your data.
- Withdraw consent at any time.
7. Cookies
We use cookies to enhance your experience. For more details, please see our Cookie Policy.
8. Changes to This Policy
We may update this policy periodically. Any changes will be posted on this page with an updated effective date.
9. Google Ads and Third-Party Advertising
We use Google Ads and other third-party vendors to serve ads on this site. These vendors use cookies to serve ads based on your prior visits to our website or other websites. Google’s use of advertising cookies enables it and its partners to serve ads to you based on your visit to our site and/or other sites on the Internet.
You can opt out of personalized advertising by visiting Google’s Ads Settings. For more information, you can visit Google’s Privacy Policy.
10. Affiliate Disclosure
Some of the links on www.frugalmum.co.uk are affiliate links. This means that if you click on the link and make a purchase, we may receive a small commission at no additional cost to you.
Why Use Affiliate Links?
Affiliate links help support the running of this site and allow us to continue providing free content.
Our Commitment to Honesty
We only recommend products and services that we genuinely believe will add value to our readers. Our opinions and recommendations are based on our own research and experiences.
Transparency
We are committed to transparency. Affiliate links are clearly marked or disclosed in relevant posts to ensure that you are fully informed when making a purchase.
11. Contact Us
If you have any questions about this Privacy Policy, please contact us at hello@frugalmum.co.uk.
12. Mediavine Programmatic Advertising (Ver 1.1)
The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.
First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.
Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.
The Website collects the following data using a cookie when serving personalized ads:
- IP Address
- Operating System type
- Operating System version
- Device Type
- Language of the website
- Web browser type
- Email (in hashed form)
Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.
If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.
For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.
Natalie
